SavÂile Row is unfashÂionÂable. This, of course, is its great strength: not for nothÂing does that LonÂdon street stand as the last word in timeÂless taiÂlorÂing. Since at least the earÂly 19th cenÂtuÂry, men have gone to SavÂile Row not just to comÂmisÂsion handÂmade suits from their favorite shops, but to parÂticÂiÂpate in as many fitÂtings as necÂesÂsary throughÂout the process of bringÂing those suits ever closÂer to perÂfecÂtion. The result, over decades and indeed genÂerÂaÂtions of regÂuÂlar patronÂage, is the culÂtiÂvaÂtion of not fashÂion but style. Even so, SavÂile Row figÂures in the MuseÂum of ModÂern Art’s online course FashÂion as Design, whose videos on the makÂing of a bespoke three-piece suit you can see here.
It all hapÂpens at AnderÂson & ShepÂpard, a fixÂture on the Row since 1906. In the first video, “behind a drawn curÂtain, a masÂter cutÂter” — whose job includes not just cutÂting the cloth but interÂactÂing with the client — “takes an iniÂtial series of 27 meaÂsureÂments: 20 for the jackÂet, 7 for the trousers. From these meaÂsureÂments, the cutÂter fashÂions a patÂtern in heavy brown paper.”
We then see the cloth cut to this patÂtern, “and the many pieces of fabÂric are rolled for each garÂment into tiny packÂages, which await the taiÂlors.” The secÂond, which begins in the back of the house, shows how these taiÂlors “receive their bunÂdles of fabÂric and set about deciÂpherÂing the cutter’s notes. Three weeks after a client’s meaÂsureÂments have been takÂen, his suit will be ready for a first fitÂting.”
EmphaÂsis on “first”: though the young man being fitÂted here only appears for one sesÂsion, some bespoke suits can require two, three, or more, worn each time as a wearÂable rough draft held togethÂer with bright white thread and marked up for latÂer corÂrecÂtion. This reflects not the taiÂlor’s inabilÂiÂty to get it right the first time, but the rigÂorÂous desire of the SavÂile Row habituĂ© for an ideÂal fit. (AnderÂson & ShepÂpard’s list of forÂmer clients include such notoÂriÂousÂly perÂfecÂtionÂist dressers as Fred Astaire, Bryan FerÂry, and Prince Charles.) WatchÂing this process from start finÂish underÂscores the truth of those famous words, “The difÂferÂence between style and fashÂion is qualÂiÂty” — famous words spoÂken by no less a detracÂtor of SavÂile Row than GiorÂgio Armani, but true ones nonetheÂless.
RelatÂed ConÂtent:
FashÂion DesignÂers in 1939 PreÂdict How PeoÂple Would Dress in the Year 2000
Browse a ColÂlecÂtion of Over 83,500 VinÂtage Sewing PatÂterns
How Ladies & GenÂtleÂmen Got Dressed in the 18th CenÂtuÂry: It Was a PretÂty Involved Process
Based in Seoul, ColÂin MarÂshall writes and broadÂcasts on cities, lanÂguage, and culÂture. His projects include the SubÂstack newsletÂterBooks on Cities, the book The StateÂless City: a Walk through 21st-CenÂtuÂry Los AngeÂles and the video series The City in CinÂeÂma. FolÂlow him on TwitÂter at @colinmarshall, on FaceÂbook, or on InstaÂgram.
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