Almost 500 Etchings by Rembrandt Now Free Online, Courtesy of the Morgan Library & Museum

Sev­en­teenth-cen­tu­ry Dutch painter Rem­brandt van Rijn may have more name recog­ni­tion than near­ly any oth­er Euro­pean artist, his pop­u­lar­i­ty due in large part to what art his­to­ri­an Ali­son McQueen iden­ti­fies in her book of the same name as “the rise of the cult of Rem­brandt.” Pop­u­lar Rem­brandt ven­er­a­tion brought us in the 20th cen­tu­ry such cor­po­rate appro­pri­a­tions of the painter’s lega­cy as Rem­brandt tooth­paste and mon­ey mar­ket firm Rem­brandt Funds (par­tic­u­lar­ly iron­ic, “giv­en the noto­ri­ety of Rembrandt’s bank­rupt­cy in 1656”). “In con­tem­po­rary pop­u­lar cul­ture,” writes McQueen, “Rembrandt’s name has such res­o­nance that the head­line of an arti­cle in the New York Times Mag­a­zine in 1995 referred to the trendy bar­ber Franky Avi­la as ‘the Rem­brandt of Bar­bers.’”

By invok­ing Rembrandt’s name, the author knew his read­ers would under­stand that this con­nec­tion implies that Avila’s skill with a razor equals that of Rembrandt’s with his paint­brush or etch­ing nee­dle… even if a read­er has nev­er actu­al­ly seen any work by Rem­brandt.

Indeed, though any per­son on the street will like­ly know the artist’s name, most would be hard-pressed to name any of his paint­ings, except per­haps his well-known self-por­traits, which have adorned t‑shirts, posters, and iPhone cas­es. I might not have known much more about Rem­brandt than those self-por­traits either had I not lived in Wash­ing­ton, DC, where I had free access to many of his paint­ings at the Nation­al Gallery of Art.  The Dutch mas­ter was aston­ish­ing­ly pro­lif­ic, paint­ing, draw­ing, and etch­ing hun­dreds of por­traits of him­self and his patrons, as well as hun­dreds of still lifes, land­scapes, scenes from mythol­o­gy, and many, many Bib­li­cal sub­jects.

Rembrandt Mother

Nowa­days, you can see Rembrandt’s paint­ings for free online, whether from the Nation­al Gallery of Art’s col­lec­tion, that of the Nation­al Gallery in Lon­don, or of the Dutch Rijksmu­se­um. And for anoth­er side of his genius, you can now go to the site of New York’s Mor­gan Library and Muse­um, who have dig­i­tized “almost 500 images from the Morgan’s excep­tion­al col­lec­tion of Rem­brandt etch­ings,” cel­e­brat­ing his “unsur­passed skill and inven­tive­ness as a mas­ter sto­ry­teller.” There are, of course, plen­ty of self-por­traits, like the 1630 “Self Por­trait in a Cap, Open-Mouthed” at the top of the post, and there are por­traits of oth­ers, like that of the artist’s moth­er, above, from 1633. There are reli­gious scenes like the 1655 “Abraham’s Sac­ri­fice” below, and land­scapes like “The Three Trees,” fur­ther down, from 1643.

RvR-Abraham

Rembrandt Three Trees

These are the four main cat­e­gories that the Mor­gan uses to orga­nize this impres­sive col­lec­tion, but you’ll also find there more hum­ble, domes­tic sub­jects, like the 1640 “Sleep­ing Pup­py,” below. Writes Hyper­al­ler­gic, “The Mor­gan holds in its col­lec­tion most of the rough­ly 300 known etch­ings by Rem­brandt, includ­ing rare, mul­ti­ple ver­sions (hence the dis­crep­an­cy in num­ber of etch­ings ver­sus num­ber of images.)” Like his high­ly accom­plished paint­ings, Rembrandt’s etch­ings “are famous for their dra­mat­ic inten­si­ty, pen­e­trat­ing psy­chol­o­gy, and touch­ing human­i­ty,” as well as, of course, for the extra­or­di­nary skill with which the artist made these works of art. Thanks to the “cult of Rem­brandt,” we all know the artist’s name and rep­u­ta­tion; now, thanks to dig­i­tal col­lec­tions from Nation­al Gal­leries, the Rijksmu­se­um, and now the Mor­gan, we can become experts in his work as well. Enter the Mor­gan col­lec­tion of sketch­es here.

RvR-puppy

Note: Note: An ear­li­er ver­sion of this post appeared on our site in 2015.

Relat­ed Con­tent:

What Makes The Night Watch Rembrandt’s Mas­ter­piece

The Largest & Most Detailed Pho­to­graph of Rembrandt’s The Night Watch Is Now Online: Zoom In & See Every Brush Stroke

Two Tiny Rem­brandt Paint­ings Have Been Redis­cov­ered & Put On Dis­play in Ams­ter­dam

Josh Jones is a writer and musi­cian based in Durham, NC. Fol­low him at @jdmagness

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Hear Nirvana’s “Smells Like Teen Spirit” Performed in Classical Latin

By the ear­ly nine­teen-nineties, at least in the Unit­ed States, Latin instruc­tion in schools was­n’t what it had once been. Stu­dents every­where had long been show­ing impa­tience and irrev­er­ence about their hav­ing to study that “dead lan­guage,” of course. But sure­ly it had nev­er felt quite so irrel­e­vant as it did in a world of shop­ping malls, cable tele­vi­sion, and the emerg­ing inter­net. Thir­ty years ago, few stu­dents would have freely cho­sen to do their Latin home­work when they could have been, say, lis­ten­ing to Nir­vana. But now, in the age of Youtube, they can have both at once.

In the video above, the_miracle_aligner cov­ers “Smells Like Teen Spir­it” in a medieval (or “bard­core”) style, using not just peri­od instru­men­ta­tion but also a trans­la­tion of its lyrics into Latin. Since its release a few years ago, this Colos­se­um-wor­thy ver­sion of the song that defined grunge has drawn thou­sands upon thou­sands of appre­cia­tive com­ments from enthu­si­asts of Nir­vana and Latin alike.

As one of the lat­ter points out, “most Latin words rhyme because of con­ju­ga­tion,” and when they don’t, the lan­guage’s unusu­al free­dom of word order pro­vides plen­ty of oppor­tu­ni­ty to make it work. Still, the song con­tains more than its share of tru­ly inspired choic­es: anoth­er com­menter calls it “just immac­u­late” how “the ‘hel­lo, how low’ rhymes as ‘salvé, parve.’ ”

As tends to be the way with those of us here in the twen­ty-first cen­tu­ry inclined to dig deep into a lan­guage like Latin, some take the oppor­tu­ni­ty to get into char­ac­ter: “I vivid­ly remem­ber the night Gaius Kur­tus Cobainius the Elder pre­miered this song at the Amphithe­ater of Pom­pey in the Sum­mer of 91AD. The plebs went nuts and were throw­ing Ses­ter­ti and Denari on the stage. I even saw a patri­cian woman lift her tunic! Oh how I miss those days.” In what­ev­er lan­guage it’s sung, the instant­ly rec­og­niz­able “Smells Like Teen Spir­it” will send any Gen­er­a­tion-Xers in earshot right back to the stren­u­ous slack­ing of their own youth. And the cry “Oblec­táte, nunc híc sumus” would have cut as sharply in the age of bread and cir­cus­es as it did in the MTV era — or, for that mat­ter, as it does now.

Relat­ed con­tent:

Learn Latin, Old Eng­lish, San­skrit, Clas­si­cal Greek & Oth­er Ancient Lan­guages in 10 Lessons

How Nirvana’s Icon­ic “Smells Like Teen Spir­it” Came to Be: An Ani­mat­ed Video Nar­rat­ed by T‑Bone Bur­nett Tells the True Sto­ry

Hip 1960s Latin Teacher Trans­lat­ed Bea­t­les Songs into Latin for His Stu­dents: Read Lyrics for “O Teneum Manum,” “Diei Duri Nox” & More

Nirvana’s “Come As You Are” Played By Musi­cians Around the World

The First Live Per­for­mance of Nirvana’s “Smells Like Teen Spir­it” (1991)

What Ancient Latin Sound­ed Like, And How We Know It

Based in Seoul, Col­in Marshall writes and broad­casts on cities, lan­guage, and cul­ture. His projects include the Sub­stack newslet­ter Books on Cities, the book The State­less City: a Walk through 21st-Cen­tu­ry Los Ange­les and the video series The City in Cin­e­ma. Fol­low him on Twit­ter at @colinmarshall or on Face­book.

The Decimal Point Is 150 Years Older Than We Thought, Emerging in Renaissance Italy

His­to­ri­ans have long thought that the dec­i­mal point first came into use in 1593, when the Ger­man math­e­mati­cian Christo­pher Clav­ius wrote an astron­o­my text called Astro­labi­um. It turns out, how­ev­er, that the his­to­ry of the dec­i­mal point stretch­es back anoth­er 150 years–to the work of the Venet­ian mer­chant Gio­van­ni Bian­chi­ni. In his text Tab­u­lae pri­mi mobilis, writ­ten dur­ing the 1440s, Bian­chi­ni used the dec­i­mal point to cal­cu­late the coor­di­nates of plan­ets. In so doing, he invent­ed a sys­tem of dec­i­mal frac­tions, which, in turn, made the cal­cu­la­tions under­pin­ning mod­ern sci­ence more effi­cient and less com­plex, notes Sci­en­tif­ic Amer­i­can.

Glen Van Brum­me­len, a his­to­ri­an of math­e­mat­ics, recent­ly recount­ed to NPR how he dis­cov­ered Bian­chini’s inno­va­tion:

I was work­ing on the man­u­script of this astronomer, Gio­van­ni Bian­chi­ni. I saw the dots inside of a table — in a numer­i­cal table. And when he explained his cal­cu­la­tions, it became clear that what he was doing was exact­ly the same thing as we do with the dec­i­mal point. And I’m afraid I got rather excit­ed at that point. I grabbed my com­put­er, ran up and down the dorm hall­way look­ing for col­leagues who still had­n’t gone to bed, say­ing, this per­son­’s work­ing with the dec­i­mal point in the 1440s. I think they prob­a­bly thought I was crazy.

In a new arti­cle appear­ing in the jour­nal His­to­ria Math­e­mat­i­ca, Van Brum­me­len explains the his­tor­i­cal sig­nif­i­cance of the dec­i­mal point, and what this dis­cov­ery means for the his­tor­i­cal devel­op­ment of math­e­mat­ics. You can read it online.

Relat­ed Con­tent 

Trigonom­e­try Dis­cov­ered on a 3700-Year-Old Ancient Baby­lon­ian Tablet

How the Ancient Greeks Shaped Mod­ern Math­e­mat­ics: A Short, Ani­mat­ed Intro­duc­tion

The Map of Math­e­mat­ics: An Ani­mat­ed Video Shows How All the Dif­fer­ent Fields in Math Fit Togeth­er

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The Puzzle of Docudramas — Pretty Much Pop: A Culture Podcast #167

 

When we’ve already heard about someone’s per­son­al scan­dal in the news, do we need to also see it dra­ma­tized with A‑list actors? Your hosts Mark Lin­sen­may­er, Lawrence Ware, Sarahlyn Bruck, and Al Bak­er dis­cuss Todd Haynes’ 2023 film May Decem­ber fic­tion­al­iz­ing the long-after­math of the much pub­li­cized Mary Kay Letourneau sto­ry.

The main events of May Decem­ber are fic­tion­al (based on a sto­ry by screen­writer Samy Burch along with Alex Mechanik): An actress (Natal­ie Port­man) research­ing her future role vis­its the renamed Letourneau (Julianne Moore) and her now-adult hus­band (Charles Melton), whom she seduced (molest­ed) start­ing at age 12. So is this art film fun­da­men­tal­ly unlike the oth­er recent drama­ti­za­tions that we touch on, includ­ing Joe vs. Car­oleInvent­ing AnnaDirty JohnThe ActThe Shrink Next Door, and The Thing About Pam? We also talk about Real­i­ty. as an exam­ple of films depict­ing how hor­ri­ble it is to be arrest­ed.

Note that while Aman­da Knox’s sto­ry was made into a TV movie, the pres­tige TV dra­ma ver­sion is still in process. Her pod­cast is called Labyrinths.

One of the arti­cles we reviewed about May Decem­ber is this one from Vox.

Fol­low us @law_writes@sarahlynbruck@ixisnox@MarkLinsenmayer.

Hear more Pret­ty Much Pop, includ­ing recent episodes that you haven’t seen on this site. Sup­port the show and hear bonus talk­ing for this and near­ly every oth­er episode at patreon.com/prettymuchpop or by choos­ing a paid sub­scrip­tion through Apple Pod­casts.

This pod­cast is part of the Par­tial­ly Exam­ined Life pod­cast net­work.

Pret­ty Much Pop: A Cul­ture Pod­cast is the first pod­cast curat­ed by Open Cul­ture. Browse all Pret­ty Much Pop posts.

The Most Beautiful Shots in Cinema History: Scenes from 100+ Films

If you’re an even mild­ly enthu­si­as­tic film­go­er, these two short com­pi­la­tions from The Solomon Soci­ety will get your life flash­ing before your eyes. They trans­port me to my ninth birth­day screen­ing of The Night­mare Before Christ­mas; my VHS view­ings of Fer­ris Bueller’s Day Off at home sick from school; the obses­sion with Blade Run­ner that put me on the road to cinephil­ia; the thrill I got in high school from aes­thet­i­cal­ly dar­ing yet cine­plex-screened major motion pic­tures like Fight Club and The Cell; my induc­tion into auteur cin­e­ma through Stan­ley Kubrick­’s Bar­ry Lyn­don, 2001: A Space Odyssey (seen at Seat­tle’s space-age Cin­era­ma in the actu­al year of 2001), A Clock­work Orange, and The Shin­ing; the sur­prise pub­lic debut Paul Thomas Ander­son­’s The Mas­ter — which hap­pened to fol­low a revival screen­ing of The Shin­ing.

Of course, you’ll expe­ri­ence a flood of dif­fer­ent movie-relat­ed mem­o­ries than I did. Maybe these videos will bring back the exhil­a­ra­tion of see­ing Quentin Taran­ti­no’s Pulp Fic­tion, or even Reser­voir Dogs, back in the nineties. The sto­ry of my own cinephile life could hard­ly be told with­out ref­er­ence to ear­ly Wes Ander­son pic­tures like Rush­more and The Roy­al Tenen­baums.

But per­haps you’ve felt more of an impact from the lat­er, even more visu­al­ly intri­cate work of his that appears here, like The Dar­jeel­ing Lim­it­ed or The Grand Budapest Hotel. Or you could be a movie-lover of a dif­fer­ent stripe alto­geth­er, for whom noth­ing sat­is­fies quite like a clas­sic block­buster, be it the orig­i­nal Star Wars or a long-acclaimed dra­ma like The Shaw­shank Redemp­tion.

The sec­ond of these videos begins with a clip of an inter­view with no less an auteur than Orson Welles. Asked where he got the con­fi­dence to make Cit­i­zen Kane, he replies, “Igno­rance. Sheer igno­rance. There is no con­fi­dence to equal it. I thought you could do any­thing with a cam­era that the eye could do or the imag­i­na­tion could do. And I did­n’t know that there were things you could­n’t do, so any­thing I could think up in my dreams, I attempt­ed to pho­to­graph.” It’s safe to say that none of the dozens upon dozens of shots col­lect­ed here could have been cap­tured by film­mak­ers over­ly con­scious of the impos­si­ble. But how­ev­er strik­ing they look indi­vid­u­al­ly, they’re all even more pow­er­ful in their prop­er con­text: their con­text with­in not just the film, but also the life of the behold­er.

Relat­ed con­tent:

The 100 Most Mem­o­rable Shots in Cin­e­ma Over the Past 100 Years

The Cin­e­matog­ra­phy That Changed Cin­e­ma: Explor­ing Aki­ra Kuro­sawa, Stan­ley Kubrick, Peter Green­away & Oth­er Auteurs

How Famous Paint­ings Inspired Cin­e­mat­ic Shots in the Films of Taran­ti­no, Gilliam, Hitch­cock & More: A Big Super­cut

Sig­na­ture Shots from the Films of Stan­ley Kubrick: One-Point Per­spec­tive

The Great­est Cut in Film His­to­ry: Watch the “Match Cut” Immor­tal­ized by Lawrence of Ara­bia

Based in Seoul, Col­in Marshall writes and broad­casts on cities, lan­guage, and cul­ture. His projects include the Sub­stack newslet­ter Books on Cities, the book The State­less City: a Walk through 21st-Cen­tu­ry Los Ange­les and the video series The City in Cin­e­ma. Fol­low him on Twit­ter at @colinmarshall or on Face­book.

Keith Richards Performs “I’m Waiting For The Man”: A New Tribute to Lou Reed

“To me, Lou stood out. The real deal! Some­thing impor­tant to Amer­i­can music and to ALL MUSIC! I miss him and his dog.” — Kei­th Richards

On what would have been Lou Reed’s 82nd birth­day (March 2), Kei­th Richards released a cov­er of “I’m Wait­ing for the Man,” a track orig­i­nal­ly writ­ten by Reed in 1966, then record­ed by the Vel­vet Under­ground the next year. Pre­vi­ous­ly cov­ered by David Bowie, OMD, and French singer Vanes­sa Par­adis, the song makes sense in Kei­th Richards’ hands. As one YouTu­ber put it, “See­ing Kei­th per­form this Vel­vet Under­ground clas­sic is watch­ing him take a vic­to­ry lap over his addic­tion. He’s been away from that life for decades and now he’s telling the sto­ry about some­one else, even though he lived it for a long time. This is a tri­umph for him.”

Richards’ cov­er will appear on the forth­com­ing album The Pow­er of the Heart: A Trib­ute to Lou Reed, where songs move from Reed’s “ground­break­ing years with the Vel­vets into his majes­tic solo career.” Con­trib­u­tors include Joan Jett and the Black­hearts, Rufus Wain­wright, Lucin­da Williams, Rick­ie Lee Jones, Bob­by Rush, and Rosanne Cash. The album will be released on Record Store Day (April 20th). Get more deets here.

Below, as a bonus, watch Reed and Bowie per­form “I’m Wait­ing for the Man” togeth­er, appar­ent­ly at Reed’s 50th birth­day bash in 1997.

Relat­ed Con­tent

Hear Lou Reed’s The Raven, a Trib­ute to Edgar Allan Poe Fea­tur­ing David Bowie, Ornette Cole­man, Willem Dafoe & More

Kei­th Richards Shows Us How to Play the Blues, Inspired by Robert John­son, on the Acoustic Gui­tar

Lou Reed and Lau­rie Anderson’s Three Rules for Liv­ing Well: A Short and Suc­cinct Life Phi­los­o­phy

Chuck Berry Takes Kei­th Richards to School, Shows Him How to Rock (1987)

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How Jane Austen Changed Fiction Forever

Though Jane Austen has­n’t pub­lished a nov­el since 1817 — with her death that same year being a rea­son­able excuse — her appeal as a lit­er­ary brand remains prac­ti­cal­ly unpar­al­leled in its class. This cen­tu­ry has offered its own film and tele­vi­sion ver­sions of all her major nov­els from Sense and Sen­si­bil­i­ty to Per­sua­sion, and even minor ones like San­di­tion and Lady Susan. As for the loos­er adap­ta­tions and Austen-inspired works in oth­er media, it would be dif­fi­cult even to count them. But to under­stand why Austen endures, we must go back to Austen her­self: to nov­els, that is, and to the enter­tain­ing­ly inno­v­a­tive man­ner in which she wrote them.

At the begin­ning of her very first book says Evan Puschak, Austen “did some­thing that changed fic­tion for­ev­er.” Puschak, bet­ter known as the Nerd­writer, has in his lat­est video cho­sen Sense and Sen­si­bil­i­ty as an exam­ple with which to explain the key tech­nique that set its author’s work apart. When, in the scene in ques­tion, the dying Hen­ry Dash­wood makes his son John promise to take care of his three half-sis­ters, the younger man inward­ly resolves to him­self to give them a thou­sand pounds each. “Yes, he would give them three thou­sand pounds,” Austen writes. “It would be lib­er­al and hand­some! It would be enough to make them com­plete­ly easy. Three thou­sand pounds! He could spare so lit­tle a sum with a lit­tle incon­ve­nience.”

What, exact­ly, is going on here? Before this pas­sage, Puschak explains, “the nar­ra­tor is describ­ing the thoughts and feel­ings of John Dash­wood.” But then, “some­thing changes: it’s sud­den­ly as if we’re inside John’s mind. And yet, the point of view does­n’t change: we’re still in the third per­son.” This is a notable ear­ly exam­ple of what’s called “free indi­rect style,” which lit­er­ary crit­ic D. A. Miller describes as a “tech­nique of close writ­ing that Austen more or less invent­ed for the Eng­lish nov­el.” When she employs it, “the nar­ra­tion’s way of say­ing is con­stant­ly both mim­ic­k­ing, and dis­tanc­ing itself from, the char­ac­ter’s way of see­ing.”

In his book Jane Austen, or The Secret of Style, Miller pays a good deal of atten­tion to the lat­er Emma, with its “unprece­dent­ed promi­nence of free indi­rect style.” When, in Austen’s hand, that style “mim­ics Emma’s thoughts and feel­ings, it simul­ta­ne­ous­ly inflects them into keen­er obser­va­tions of its own; for our ben­e­fit, if nev­er for hers, it iden­ti­fies, ridicules, cor­rects all the secret van­i­ties and self-decep­tions of which Emma, pleased as Punch, remains com­i­cal­ly uncon­scious. And this is gen­er­al­ly what being a char­ac­ter in Austen means: to be slapped sil­ly by a nar­ra­tion whose con­stant bat­ter­ing; how­ev­er sat­is­fy­ing — or ter­ri­fy­ing — to read­ers, its recip­i­ent is kept from even notic­ing.” Austen may have been a nov­el­ist of great tech­ni­cal pro­fi­cien­cy and social acu­ity, but she also under­stood the eter­nal human plea­sure of shar­ing a laugh at the delu­sion­al behind their back.

Relat­ed con­tent:

An Ani­mat­ed Intro­duc­tion to Jane Austen

Down­load the Major Works of Jane Austen as Free eBooks & Audio Books

15-Year-Old Jane Austen Writes a Satir­i­cal His­to­ry Of Eng­land: Read the Hand­writ­ten Man­u­script Online (1791)

This Is Your Brain on Jane Austen: The Neu­ro­science of Read­ing Great Lit­er­a­ture

Jane Austen Writes a Let­ter to Her Sis­ter While Hung Over: “I Believe I Drank Too Much Wine Last Night”

The Jane Austen Fic­tion Man­u­script Archive Is Online: Explore Hand­writ­ten Drafts of Per­sua­sion, The Wat­sons & More

Based in Seoul, Col­in Marshall writes and broad­casts on cities, lan­guage, and cul­ture. His projects include the Sub­stack newslet­ter Books on Cities, the book The State­less City: a Walk through 21st-Cen­tu­ry Los Ange­les and the video series The City in Cin­e­ma. Fol­low him on Twit­ter at @colinmarshall or on Face­book.

The US Postal Service to Release Stamp Collection Featuring the Photography of Ansel Adams

The US Postal Ser­vice will be class­ing up the joint, with the planned release of 16 stamps fea­tur­ing the pho­tog­ra­phy of Ansel Adams. They write:

Ansel Adams made a career of craft­ing pho­tographs in exquis­ite­ly sharp focus and near­ly infi­nite tonal­i­ty and detail. His abil­i­ty to con­sis­tent­ly visu­al­ize a sub­ject — not how it looked in real­i­ty but how it felt to him emo­tion­al­ly — led to some of the most famous images of America’s nat­ur­al trea­sures includ­ing Half Dome in California’s Yosemite Val­ley, the Grand Tetons in Wyoming, and Denali in Alas­ka, the high­est peak in the Unit­ed States.

Due to be unveiled on May 15th, the stamps will fea­ture icon­ic US land­scapes, includ­ing Half Dome in Yosemite Nation­al Park, Mon­u­ment Val­ley in Ari­zona, the Grand Tetons, the Snake Riv­er and more. Find more infor­ma­tion on the stamps here.

via Kot­tke

Relat­ed Con­tent

Ansel Adams Reveals His Cre­ative Process in 1958 Doc­u­men­tary

The Cap­ti­vat­ing Sto­ry Behind the Mak­ing of Ansel Adams’ Most Famous Pho­to­graph, Moon­rise, Her­nan­dez, New Mex­i­co

200 Ansel Adams Pho­tographs Expose the Rig­ors of Life in Japan­ese Intern­ment Camps Dur­ing WW II

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Learn to Become a Digital Marketing Analyst with Unilever’s New Certificate Program

Unilever, the con­sumer goods com­pa­ny head­quar­tered in Lon­don, owns over 400 brands. Dove, Lip­ton, Ben & Jer­ry’s, Hell­man­n’s and Knorr–you know and use many of Unilever’s prod­ucts. The same goes for many peo­ple liv­ing across the globe. An esti­mat­ed 3.4 bil­lion peo­ple use Unilever prod­ucts every day. How has Unilever estab­lished such vast reach? Through mar­ket­ing. Like oth­er con­sumer prod­ucts com­pa­nies, Unilever depends on mar­ket­ing to build brand aware­ness for each prod­uct and to dif­fer­en­ti­ate them from com­peti­tors. Mar­ket­ing is part of the lifeblood of the orga­ni­za­tion, and dig­i­tal mar­ket­ing par­tic­u­lar­ly allows the com­pa­ny to thrive here in the 21st cen­tu­ry.

Hap­pi­ly, for any aspir­ing mar­keters out there, Unilever has just launched a new Dig­i­tal Mar­ket­ing Ana­lyst cer­tifi­cate pro­gram. Offered on the Cours­era plat­form, the pro­gram con­sists of four cours­es (each tak­ing an esti­mat­ed 20 hours to com­plete) that focus on help­ing stu­dents build job-ready skills in dig­i­tal mar­ket­ing ana­lyt­ics. The cours­es include:

  • Cus­tomer Under­stand­ing and Dig­i­tal Mar­ket­ing Chan­nels
  • Mea­sure­ment and Analy­sis
  • Cam­paign Per­for­mance Report­ing, Visu­al­iza­tion, & Improve­ment
  • Advanced Tools for Dig­i­tal Mar­ket­ing Ana­lyt­ics

As stu­dents move through the pro­gram, they will “learn in-demand skills like data analy­sis, cus­tomer seg­men­ta­tion, and SEO opti­miza­tion.” They will also start “col­lect­ing and inter­pret­ing data to eval­u­ate the per­for­mance of dig­i­tal mar­ket­ing efforts, improve strate­gies, and con­tribute to achiev­ing mar­ket­ing goals and objec­tives.”

Stu­dents can audit each course for free, or sign up to earn a share­able cer­tifi­cate. Stu­dents who select the lat­ter option will be charged $49 per month. So, if you spend 10 hours per week, you can com­plete the 80-hour cer­tifi­cate pro­gram in two months, and pay about $100 in total.

Sign up for the Dig­i­tal Mar­ket­ing Ana­lyst cer­tifi­cate pro­gram here.

Note: Open Cul­ture has a part­ner­ship with Cours­era. If read­ers enroll in cer­tain Cours­era cours­es and pro­grams, it helps sup­port Open Cul­ture.

Relat­ed Con­tent 

Gen­er­a­tive AI for Every­one: A Free Course from AI Pio­neer Andrew Ng

Google Unveils a Dig­i­tal Mar­ket­ing & E‑Commerce Cer­tifi­cate: 7 Cours­es Will Help Pre­pare Stu­dents for an Entry-Lev­el Job in 6 Months

Google & Cours­era Cre­ate a Career Cer­tifi­cate That Pre­pares Stu­dents for Cyber­se­cu­ri­ty Jobs in 6 Months

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Watch the Film That Invented Cinema: Workers Leaving the Lumière Factory in Lyon (1895)

The broth­ers Auguste and Louis Lumière are often referred to as pio­neers of cin­e­ma, and their 45-sec­ond La Sor­tie de l’U­sine Lumière à Lyon, or Work­ers Leav­ing the Lumière Fac­to­ry in Lyon (1895), is often referred to as the first film. But his­to­ry turns out to present a more com­pli­cat­ed pic­ture. As pre­vi­ous­ly fea­tured here on Open Cul­ture, Louis Le Prince’s Round­hay Gar­den Scene pre­dates the Lumière broth­ers’ work by six and a half years. But it is La Sor­tie that cin­e­ma his­to­ri­ans regard as the more impor­tant pic­ture, and indeed, as “the inven­tion of movies for mass audi­ences.”

So writes Ryan Lat­tanzio at IndieWire, who goes on to explain that “the Lumière broth­ers were among the first film­mak­ers in world his­to­ry, pio­neer­ing cin­e­mat­ic tech­nol­o­gy as well as estab­lish­ing the com­mon gram­mar of film.”

In an essay re-print­ed on Sens­es of Cin­e­ma, the direc­tor Haroun Faroc­ki frames La Sor­tie as hav­ing estab­lished the grand sub­jects like reg­i­men­ta­tion and indi­vid­u­al­i­ty with which motion pic­tures have dealt ever since. “For over a cen­tu­ry cin­e­matog­ra­phy had been deal­ing with just one sin­gle theme,” he writes. “Like a child repeat­ing for more than a hun­dred years the first words it has learned to speak in order to immor­tal­ize the joy of first speech.”

Faroc­ki also draws an anal­o­gy with “painters of the Far East, always paint­ing the same land­scape until it becomes per­fect and comes to include the painter with­in it.” And just as Hoku­sai paint­ed sev­er­al dif­fer­ent ver­sions of his famous The Great Wave off Kana­gawa, the Lumière broth­ers did­n’t shoot just one La Sor­tie, but three. Though each one may look the same at first glance to the eyes of twen­ty-first cen­tu­ry view­ers, they’re actu­al­ly dis­tin­guished by many sub­tle dif­fer­ences, includ­ing the sea­son-reflect­ing attire of the work­ers and the num­ber of hors­es draw­ing the car­riage. And so, if we choose to cred­it the Lumière broth­ers with invent­ing cin­e­ma as we know it, we must also cred­it them with  a more dubi­ous cre­ation, one we’ve come to know all too well in recent decades: the remake.

Relat­ed con­tent:

Watch the Films of the Lumière Broth­ers & the Birth of Cin­e­ma (1895)

Icon­ic Film from 1896 Restored with Arti­fi­cial Intel­li­gence: Watch an AI-Upscaled Ver­sion of the Lumière Broth­ers’ The Arrival of a Train at La Cio­tat Sta­tion

Pris­tine Footage Lets You Revis­it Life in Paris in the 1890s: Watch Footage Shot by the Lumière Broth­ers

See 21 His­toric Films by Lumière Broth­ers, Col­orized and Enhanced with Machine Learn­ing (1895–1902)

The Ear­li­est Known Motion Pic­ture, 1888’s Round­hay Gar­den Scene, Restored with Arti­fi­cial Intel­li­gence

The His­to­ry of the Movie Cam­era in Four Min­utes: From the Lumière Broth­ers to Google Glass

Based in Seoul, Col­in Marshall writes and broad­casts on cities, lan­guage, and cul­ture. His projects include the Sub­stack newslet­ter Books on Cities, the book The State­less City: a Walk through 21st-Cen­tu­ry Los Ange­les and the video series The City in Cin­e­ma. Fol­low him on Twit­ter at @colinmarshall or on Face­book.

 

Kino Lorber Lets You Stream 146 Films on YouTube: Tilda Swinton, Samuel L. Jackson, Steve Buscemi, Buster Keaton & More

The film dis­tri­b­u­tion com­pa­ny Kino Lor­ber now allows you to stream com­plete films on YouTube for free. Since we first men­tioned this ini­tia­tive back in 2022, the list of stream­able films has grown. Among the now 146 films, you will find a mix­ture of doc­u­men­taries and cin­e­mat­ic works, includ­ing Derek Jar­man’s Blue; Fela Kuti: Music Is The Weapon (a doc­u­men­tary explor­ing the life and work of the African musi­cian); The Search for One-Eye Jim­my with Steve Busce­mi, Samuel L. Jack­son, and John Tur­tur­ro; Buster Keaton’s Three Ages; Gary Coop­er in A Farewell to Arms; Genius With­in: The Inner Life of Glenn Gould; and War Requiem with Til­da Swin­ton, Derek Jar­man and Lau­rence Olivi­er.

Find the list of 146 films here, or stream them all above.

Relat­ed Con­tent 

How to Watch Hun­dreds of Free Movies on YouTube

Watch 70+ Sovi­et Films Free Online, Cour­tesy of Mos­film, the Hol­ly­wood of the Sovi­et Union

Watch Free Cult Films by Stan­ley Kubrick, Fritz Lang, Boris Karloff, Bela Lugosi & More on the New Kino Cult Stream­ing Ser­vice

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