What’s the most popÂuÂlar podÂcast in the HighÂer EduÂcaÂtion secÂtion of iTunes? Ahead of all the podÂcasts from PrinceÂton, and all of those from Yale, and ahead of the UnderÂstandÂing ComÂputÂers course from HarÂvard, and even the psyÂcholÂoÂgy course from UC BerkeÂley, is an unexÂpectÂed podÂcast called Twelve ByzanÂtine Rulers: The HisÂtoÂry of the ByzanÂtine Empire. The course, which focusÂes on the Greek-speakÂing Roman Empire of the MidÂdle Ages, is taught by Lars BrownÂworth, who teachÂes high school at The Stony Brook School on Long Island, New York. And it gets rave reviews. “I’m disÂapÂpointÂed because I don’t think I’ll ever find a podÂcast that I enjoy as much as this one.” “This podÂcast has quickÂly become a hit with me and all of my friends, even those who don’t like hisÂtoÂry so much.” You get the gist.
The sucÂcess of this course makes us think that comÂpaÂnies that sell digÂiÂtal lecÂtures for a fee might not be long for this world. Take The TeachÂing ComÂpaÂny for examÂple. They’re in the busiÂness of sellÂing polÂished, lecÂture-based coursÂes, which can often be very well done. And, yes, they offer too a course on the ByzanÂtine Empire that retails in audio downÂload form for $129. So what will the savvy conÂsumer do? DownÂload BrownÂworth’s course for free? Or pay $129? This is not a knock on what The TeachÂing ComÂpaÂny is doing. I like their prodÂuct and can appreÂciÂate their need to sell prodÂucts to recoup their costs. But you can’t comÂpete with free. With so many uniÂverÂsiÂty coursÂes now tapÂing their coursÂes and allowÂing peoÂple to downÂload them to the ubiqÂuiÂtous iPod (see our full list of uniÂverÂsiÂty podÂcasts), you have to wonÂder whether The TeachÂing ComÂpaÂny is just anothÂer once viable busiÂness modÂel that is being steadiÂly comÂmodÂitzed by the InterÂnet.
This is probÂaÂbly due to the pubÂlicÂiÂty this course got in Wired MagÂaÂzine; this past issue was my first and I got it for free two. It’s an aweÂsome magÂaÂzine.
FinalÂly someÂone has come up with this good idea.
Why not use techÂnolÂoÂgy.
It all depends not if it is live or “taped” but the levÂel of supÂport.
PodÂcastÂing with mp3s is the casÂsette tape forÂmat of our time.
http://www.aceemploymentservices.net
Can we finalÂly come up with an ecoÂnomÂic modÂel for eduÂcaÂtion that is free for parÂticÂiÂpants?
All of this foot dragÂging is counter proÂducÂtive. We owe it to ourÂselves and to future genÂerÂaÂtions to figÂure this out.
EduÂcaÂtion is the preÂmiere project of our time. We canÂnot fail.
AnyÂone workÂing on this? Or too busy tryÂing to figÂure out how to lock or un-lock proÂpriÂetary conÂtent?
PerÂhaps the uniÂverÂsiÂties need to think of podÂcastÂing difÂferÂentÂly: givÂing away lecÂtures for free isn’t downÂgradÂing a uniÂverÂsiÂty course, it is rather like a movie preÂview. A taste of what the full course offers genÂerÂates real interÂest, but getÂting exams marked and the actuÂal degree cerÂtifiÂcate means stuÂdents would have to sign up and pay fees.
I am surÂprised that some of the big corÂpoÂraÂtions haven’t “sponÂsored” some lecÂtures? A wonÂderÂful way of hitÂting a tarÂget audiÂence for books, comÂputÂers or speÂcialised job recruitÂment.
I have been lisÂtenÂing to the 12 ByzanÂtine Rulers series for the past few weeks, no wonÂder it is popÂuÂlar! Has Mr BrownÂworth thought of proÂducÂing a book? I’d cerÂtainÂly buy it.
Many US pubÂlic libraries have a good stock of TeachÂing ComÂpaÂny coursÂes on CD. You can cerÂtainÂly learn a lot withÂout payÂing by borÂrowÂing them.
I’ve been lisÂtenÂing to Mr. BrownÂworth’s excelÂlent series, and length of lecÂtures (and the long waits between lecÂtures) are a drawÂback. But, the qualÂiÂty of the lecÂtures themÂselves is excelÂlent, easÂiÂly comÂpaÂraÂble to TTC.
I would also be willÂing to hear an ad or two thrown in if it will help Mr. BrownÂworth proÂduce these lecÂtures.
The quesÂtion of how to get a revÂenue stream from a podÂcast has not yet been clearÂly answered. The InterÂnet genÂerÂaÂtion is used to highÂly tarÂgetÂed Google ads, so in my opinÂion, the ranÂdom 30 secÂond “spot” ad before a podÂcast is not a long-term workÂable forÂmat. One of the ways to think about it is to conÂsidÂer the podÂcast the ad itself. You get peoÂple interÂestÂed in your conÂtent and then you sell a more subÂstanÂtial prodÂuct to those you attract. In terms of this podÂcast, a book is a good examÂple.
In my opinÂion, I think the legitÂiÂmate edu-podÂcast coursÂes need to be uniÂfied under an umbrelÂla. Once they do that, they will pose a sigÂnifÂiÂcant threat to busiÂness modÂels like that of The TeachÂing ComÂpaÂny. Before that hapÂpens though, you pay the TeachÂing ComÂpaÂny $129 because you know you are going to get a qualÂiÂty prodÂuct. There is no clearÂly labeled free option yet.
Hi,
we have just launched (today) a digg like site for academic/ eduÂcaÂtionÂal resources.
http://www.edumio.com
I hope that you will post some of your acaÂdÂeÂmÂic or eduÂcaÂtionÂal news there!
Thanks!
Nico Baird
I found it a bit disÂsÂaÂpointÂing that Lars BrownÂworth fails to menÂtion he pulls a sigÂnifÂiÂcant amount of mateÂrÂiÂal word by word from John Julius NorÂwich’s three volÂume ByzanÂtium work.
Despite this bibÂliÂoÂgraphÂiÂcal omisÂsion, howÂevÂer, it is very well read and includes a lot of addiÂtionÂal inforÂmaÂtion and proÂvides a splenÂdid introÂducÂtion to the MidÂdle Ages’ most cruÂcial civilÂiÂsaÂtion.
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HelÂlo there. I just wantÂed to menÂtion that i LOVE that name, what was it again? ..ON-DOORS
any changes comÂing ?
ComÂmode salle de cinĂ©Âma Ă deux pas du cenÂtre proÂposant des films Ă gros budÂget
http://www.criterion.com/current/posts/1043-something-to-crow-about